City Walk, Dubai · 2025
Luxury Jewellery Boutique
Tight beams and high contrast to put sparkle back into cased displays.
22
Display cases
6° very narrow
Case beam
Held at 80 lux
Ambient
4 months
Programme
The brief
Diamonds under diffuse light lose their fire entirely. The existing scheme was even, bright and completely flat.
Our approach
Very narrow beams from concealed positions inside each case, with the surrounding room deliberately held low. Case interiors run at high CRI with tight optical control so stones sparkle from a standing viewing position.
The outcome
Dwell time at the cases increased noticeably and staff report far fewer requests to take pieces to the window for daylight.
| Location | City Walk, Dubai |
| Completed | 2025 |
| Scope | Design, bespoke supply |
| Size | 180 m² |
| Sector | Retail |
Gallery
The installed scheme
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